FOR IMMEDIATE RELEASE:

After a competitive selection process, Aviva has commissioned BritainThinks to conduct a qualitative and quantitative reputation audit amongst key regional stakeholders.

Viki Cooke, Founding Director of BritainThinks said:

"Aviva is such a strong and important brand, we are absolutely delighted to be working with them on this project."

About BritainThinks

BritainThinks is a fast growing consultancy set up Viki Cooke, Deborah Mattinson and Ben Shimshon. Its focus is helping organisations put the public – as citizens, customers or colleagues – at the heart of their decision making. Since opening our doors in September 2010, BritainThinks has worked with some of the largest corporate, public and third sector organisations in the country, including McDonald’s, eBay, PwC, Confused.com and the National Trust.

NOTE TO EDITORS For further information contact Joe Caluori at BritainThinks on 0207 845 5880 or jcaluori@britainthinks.com